About us

About Rocket Cycling

At Rocket Cycling, we're dedicated to redefining the cycling experience, one wheel at a time. Based in Western Australia, we specialise in building high-performance bicycle wheels that won't break the bank. Our wheels are meticulously hand-built with a focus on serviceability, durability, and affordability, making them the ideal choice for cyclists who refuse to get caught out by the marketing fluff from bigger wheel brands.

Our Commitment to Quality

We take pride in our thoughtfully sourced components, carefully chosen for their robustness and serviceability. 

All of our wheels use Pillar spokes, made in Taiwan from Swedish Stainless Steel source wire. The same material that Sapim and DT Swiss use for their spokes. 

Our hubs use traditional standards, such as J-Bend hub flanges, pawl engagement systems and common bearing sizes, making them easy to service and keep running smooth.

More Than Just Wheels

In addition to our wheels, we also offer a range of tubeless components, which will help you get your new wheelset rolling quicker and easier. 

Our Mission

Our mission is to make premium cycling components accessible to all. We envision a cycling community where junior, amateur and experienced riders can access high-quality wheels that not only enhance their enjoyment but also boost their confidence and performance.

Unmatched After-Sale Service

Our commitment to you extends beyond the purchase. We provide unparalleled after-sale service to educate and empower our customers. We'll guide you on how to maintain and care for your wheels, ensuring they stand the test of time. No need for expensive replacements; we've got you covered.

Our Goals

As we look ahead, our goals remain clear. We're dedicated to continuous innovation that prioritises real-world performance over social media trends. We'll keep our products affordable, ensuring that quality doesn't come with a hefty price tag. Education is paramount to us – we'll empower you to make informed choices that suit your unique cycling needs.

Join us on the journey to a better cycling experience. Choose Rocket Cycling for wheels that propel you forward, without breaking the bank.